General Electric Canada
GE Appliances is one Canada’s most innovative and trusted appliance companies. With the release of their new GE washing machines - GE wanted to show people just how trustworthy and durable their products really are.
Partnering with Canada’s most trusted contractor, Mike Holmes - we let Mike really put the machines to the test before he gave his “Holmes Approved” stamp of approval.
What I did:
Scriptwriting
Social ads
Creative direction
Website copy